To celebrate the launch of the new luxe commerce platform Parfum Muse, I was invited a couple of weeks ago to experience the new online concierge service that helps you find your next favourite scent!
Parfum Muse was created to offer a seamless luxury online experience that helps you choose your next fragrance from the comfort of your home via virtual one on one consultations, complimentary personalisation on all purchases and next day delivery.
Andrew Kyriakou, the Fragrance Concierge at Parfum Muse, has brought his extensive fragrance knowledge to this new project and took us on a journey with the samples that were sent to us a few days before so we could smell them through the process and decide on the one we loved. The fragrances were from BDK, Citrus Riviera & Creme De Cuir, from Laboratorio Oflattivo, Nerotic and from Parfums de Marly, Delina & Meliora. I loved the choice of brands as they're fresh and offer a variety of gorgeous fragrances perfect for any mood or season.
Following a lovely interactive process, we all narrowed down our favourite and mine was BDK Citrus Riviera as it's equally fresh, oceanic, floral, juicy and earthy and I have yet to smell a fragrance from this brand I didn't like. I won't reveal more about the consultation so I won't spoil the fun for everyone that books it, but I highly recommend it as you will discover many new fragrances that perhaps otherwise you might not be inclined to try.
Parfum Muse is also hosting one to one consultations and virtual client events by appointment for those seeking a more in depth fragrance experience and their carefully curated product edit includes the finest luxury niche brands within fine fragrance, hair mist, home fragrance and bath and body categories like BDK Parfums, Saint Fragrance London, Parfums de Marly, La Maison J.U.S, Maison Tahité and Laboratorio Olfattivo.
How soon will you be booking your virtual appointment?